Below are 3D-concept and photos from the Pernod Ricard brand initiative 2010 in Les Embiez, France. 
The tagline: “In an ABSOLUT world, YOU rock!”, shaped the event into a night where everyone could be a rock star.

The 3D-concept above are made by SuperMegacorp and freelancer artist Joacim Lunde. 
Design, concept and execution by StudioNOC.

To the left you can see photos from the actual event in Les Embiez, France.